The Drucker Institute is a social enterprise established to carry on the work of pioneering management guru Peter Drucker—hailed by BusinessWeek as “the man who invented management.” Drucker famously challenged his clients to tell him “what you’re going to do on Monday that’s different.” Partnering with the Institute, we’ve worked hard to infuse that spirit of plain-spoken pragmatism into all aspects of their brand, telling their story across touchpoints big and small, tackling everything from websites to museum exhibits.
Most recently Kilter crafted a narrative to publicize the launch of the “Management Top 250”, an annual list published by the Wall Street Journal of the best-managed companies in America as ranked by the Drucker Institute. Through video, print and digital assets, we helped tell the story of how the Institute distilled Peter Drucker’s management principles into a ground-breaking set of quantifiable metrics.
“Equipped with knowledge and collateral from the Kilter team, the Drucker Institute has raised millions of dollars, built sustainable lines of business and, ultimately, delivered on our mission for thousands of customers.”
EXECUTIVE DIRECTOR, DRUCKER INSTITUTE